Digital Payments and Financial Psychology: Understanding Human Behavior in Cashless Economies

Authors

  • Shankar Subramanian Iyer Faculty Business, Westford University College, Sharjah, UAE Author
  • Raman Subramanian Associate Dean, Westford University College, Al Tawuun, Sharjah, UAE Author
  • Rajesh Arora Westford University College, Al Khan, Sharjah, UAE Author
  • Brinitha Raji Faculty, Global Business Studies, DKP, Dubai Author

DOI:

https://doi.org/10.47363/JESMR/2026(7)336

Keywords:

Digital Payments, Financial Psychology, Consumer Behavior, Cashless Economy, Behavioral Economics, Fintech Adoption, Impulse Buying, Mental Accounting, Trust, Financial Well-Being

Abstract

The rapid proliferation of digital payment systems has fundamentally transformed consumer financial behavior, creating unprecedented opportunities to examine the psychological mechanisms underlying economic decision-making in cashless economies. This mixed-methods study investigates the complex interplay between digital payment adoption and financial psychology, examining how technological affordances reshape spending patterns, impulse buying, trust formation, and financial well-being. Phase 1 employed a quantitative survey (n=487) utilizing validated instruments including the Technology Acceptance Model (TAM), Theory of Planned Behavior (TPB), Trust Scale, and Financial Anxiety Scale to assess adoption determinants and behavioral outcomes. Phase 2 conducted semi-structured interviews (n=32) to explore lived experiences and psychological processes underlying digital payment usage. Quantitative findings reveal that perceived ease of use (β=0.42, p

Author Biographies

  • Shankar Subramanian Iyer, Faculty Business, Westford University College, Sharjah, UAE

    Faculty Business, Westford University College, Sharjah, UAE

  • Raman Subramanian, Associate Dean, Westford University College, Al Tawuun, Sharjah, UAE

    Associate Dean, Westford University College, Al Tawuun, Sharjah, UAE

  • Rajesh Arora, Westford University College, Al Khan, Sharjah, UAE

    Westford University College, Al Khan, Sharjah, UAE

  • Brinitha Raji, Faculty, Global Business Studies, DKP, Dubai

    Faculty, Global Business Studies, DKP, Dubai

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Published

2026-07-15