AI Fempreneurs Theory
DOI:
https://doi.org/10.47363/JMM/2026(8)205Keywords:
TheoryAbstract
The term AI FEMPRENEURS was first coined by Saurav Kumar. AI FEMPRENEURS THEORY is a leadership theory which was developed by Saurav
Kumar. AI FEMPRENEURS THEORY developed by Saurav Kumar states that “women entrepreneurs are uniquely positioned to excel in adopting AI-driven
business models, often bringing strengths in empathy-driven development, ethical oversight, and strategic, risk-aware adoption”. Saurav Kumar further
explains while facing higher barriers to entry including lower initial access to technology, funding, and training women-led startups that adopt AI often report higher capital efficiency and lower failure rates, with some studies showing they generate 2.5x more revenue per dollar invested compared to all-male teams.
Research Objective: To determine if there are gender differences in adopting GenAI and if so, the root causes and the paths to a resolution.